Mud Hole and In-Fisherman Continue Partnership

Oviedo, Florida—October 2, 2017— Mud Hole Custom Tackle and In-Fisherman, part of the Outdoor Sportsman Group, continue partnership to promote the benefits of rod building and support the custom rod building community.

Spreading the Benefits of Custom Rod Building

Between an established fishing publication and the longtime leader in custom rod building components, this partnership provides an excellent resource for anglers and rod builders everywhere. From how-to articles and rod building tips to video demonstrations and angling advice, Mud Hole collaborates with In-Fisherman to produce a Custom Rods category on that is as insightful as it is entertaining.

“Mud Hole has been a key partner of Outdoor Sportsman Group since 2004 and has continued to expand their presence across all platforms under our umbrella,” Executive Vice President of Ad Sales, Outdoor Sportsman Group, Jason Brist said. “The renewal of the In-Fisherman Custom Rod section reinforces Outdoor Sportsman Group’s commitment to create and provide unique, custom ideas that provide lasting impact for our clients and appeal to reach our valued audience, generate new customers and increase sales.”

In-Fisherman is a widely recognized resource that reaches angler’s all over the world. Regardless of the fishery or application, In-Fisherman covers the same waters as you and relays all the latest and greatest ways to catch fish.

“When it comes to reaching a new fishing audience, the Outdoor Sportsman Group is the leader and obvious place to go because it casts the widest net,” Vice President of Marketing and Sales, Mud Hole Custom Tackle, Gregg Zambrovitz said. “Our first year contributing with In-Fisherman, and sponsoring their Custom Rod section, was a great success. Nothing beats catching a fish on a rod you built with your own two hands, and our continued partnership with In-Fisherman helps promote our passion for custom rods to fisherman everywhere.”

Outdoor Sportsman Group is comprised of the world’s foremost media and entertainment brands for outdoor adventure enthusiasts. It includes three leading multichannel networks: Outdoor Channel, Sportsman Channel and World Fishing Network, as well as MOTV, the world’s leading outdoor television content platform.

The Group also consists of a number of established integrated media assets: 15 outdoor magazines including Guns & Ammo, Petersen’s Bowhunting and Florida Sportsman, and 19 top websites, including Additionally, Outdoor Sportsman Group includes television production operations, Winnercomm.

For more information, visit #MyOutdoorTV

Mud Hole Custom Tackle is the world leader in custom rod building components. By traveling the country teaching rod building classes with the support of the largest inventory available, Mud Hole maintains its position as the one stop shop for everything rod building, lure crafting, and more.

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