
Options For Building A Custom Ice Fishing Rod
As ice fishing has grown in popularity, so have the product offerings. This article describes the various options to consider when building your custom ice fishing rod.

Selecting A Crankbait Rod For Your Application
This article explains how to select a fishing rod blank for crankbait fishing based on your specific fishing requirements and preferences.

Mud Hole at the Bassmaster Classic 2014
Watch as Bassmaster Elite angler Brandon Lester joins Mud Hole at our booth at the Bassmaster Classic 2014.

Fishing Lures With A Soft Body Design
This article describes the science behind fishing lures that are constructed with a soft body design, and why they make such great bait.

Top 10 Crankbait Design Elements For Tackle Makers
This article discusses the many crankbait design considerations a tackle maker should consider when choosing to make a custom fishing lure.

3 Types Of Crankbaits That Catch Fish
This article discusses three of the most common types of crankbaits, which are excellent fishing lures for a variety of fish.